Plum Furniture, a Toronto-based company known for its beautifully crafted furniture and featured in prestigious outlets like Architectural Digest and Elle Decor, hired me to create a fresh, user-friendly eCommerce website. They needed a platform that would showcase their collection and elevate the online shopping experience for their customers.

In the redesign, I focused on creating a clean, modern layout highlighting Plum's unique pieces and enhancing their trade customers' overall shopping experience. The updated site reflects the brand's aesthetic and incorporates optimized navigation and functionality.

With a streamlined eCommerce platform, Plum is better equipped to reach a broader audience and maintain its position as a leading furniture brand.