Actively Caring for People (AC4P™), a U.S.-based nonprofit backed by over 50 years of Virginia Tech research, brought me on to elevate their brand and digital presence. I started by refreshing their logo and branding, creating a cohesive and modern identity that reflects their mission. Then, I redesigned their website to enhance user experience and optimized it for SEO, making it easier for people to find them online and engage with their cause.

In addition to the website and branding work, I manage their social media pages, helping them connect with their audience, raise awareness, and inspire positive action. This ongoing collaboration strengthens Actively Caring for People’s online presence, allowing them to reach more people and share their compassion and community care message.